Phygital - Entertainment Company Project

An entertainment company asked us to conceptualise an immersive interactive stand based on their best-selling game of the year for TwitchCon 2022.

One of several ideas pitched, this prize selector stand concept replicates an in-game mechanic in real life.

Event staff would give away a unique Stonesword Key card, enticing people to the stand for the chance to win a prize. People would be invited to use the key to reveal a reward from the Fog Wall screen. Each card has an RFID. Once inserted into an Imp Statue, this would trigger a sequence, clearing the Fog Wall and revealing a random prize. Physical prizes would be redeemed by and event operator; and digital prizes could be redeemed via a QR.

I really enjoyed quickly photobashing this piece together and designing the Stonesword Key card. Although the concept was never used for the event, I was quite pleased with the end result selling the idea.

Phygital ©